calendar of events May May is the fifth month of the year in the Gregorian Calendar and one of seven Gregorian months with the length of 31 days. The month may have been named for the Greek goddess Maia, who was identified with the roman goddess of fertility, Bona dea, whose festival was held in May. asian PaCiFiC aMEriCan HEritagE MontH Recognizes the contributions and celebrates the culture of Asians and Pacific Islanders in the US. CEliaC aWarEnEss MontH By increasing awareness of this autoimmune disease, the Celiac Disease Foundation (www.celiac.org) hopes to facilitate better education, screening, detection, research and treatments. Tree of Life has an extensive line of products for this ever-growing consumer base. If you are in need of a gluten-free planogram, please contact your Tree of Life Account Manager. national bbQ MontH The National Barbecue Association designates each May of the calendar annually to celebrate and promote all things BBQ. What type of barbeque celebration are you planning to promote in your stores? JEWisH aMEriCan HEritagE MontH This is an opportunity to celebrate the history, culture, and faith of Jewish Americans and their contributions to our Nation. national salsa MontH Some may call Salsa a condiment but in many parts of the world it's considered a food group! Salsa has surpassed ketchup in sales and is now often used to top hamburgers and hot dogs! May day May Day, May 1st, consists of numerous holidays and celebrations around the world from spring celebrations to saint's feast day to a day for organized labor, etc. Check out listings for more detailed information and to find the May Day celebration of your choice.  01 CinCo dE Mayo Cinco de Mayo (the fifth of May) is a national holiday in Mexico and also celebrated in many areas of the U.S. It celebrates the legendary and victorious Battle of Puebla on May 5, 1862. 05 11 17 MotHEr's day Mother's Day is celebrated in the U.S. as a day to honor our mothers. It is a day to show thanks for all that our mothers do. arMEd ForCEs day Armed Forces Day is a day to recognize and honor the military forces in your nation. Nations throughout the world participate in observing this day. MEMorial day Memorial Day is a U.S. holiday commemorating the U.S. men and women who have died in military service to their country. 28 Ascension, name usually given to the departure of Jesus from earth. The annual commemoration of this is one of the principal feasts in most Christian churches. May-July 2014 OnTREnD 29 asCEnsion day 17