- Page 1
- Page 2 - Page 3 - Page 4 - Page 5 - Page 6 - Page 7 - Page 8 - Page 9 - Page 10 - Page 11 - Page 12 - Page 13 - Page 14 - Page 15 - Page 16 - Page 17 - Page 18 - Page 19 - Page 20 - Page 21 - Page 22 - Page 23 - Page 24 - Page 25 - Page 26 - Page 27 - Page 28 - Page 29 - Page 30 - Page 31 - Page 32 - Page 33 - Page 34 - Page 35 - Page 36 - Page 37 - Page 38 - Page 39 - Page 40 - Page 41 - Page 42 - Page 43 - Page 44 - Page 45 - Page 46 - Page 47 - Page 48 - Page 49 - Page 50 - Page 51 - Page 52 - Page 53 - Page 54 - Page 55 - Page 56 - Page 57 - Page 58 - Page 59 - Page 60 - Page 61 - Page 62 - Page 63 - Page 64 - Page 65 - Page 66 - Page 67 - Page 68 - Page 69 - Page 70 - Page 71 - Page 72 - Page 73 - Page 74 - Page 75 - Page 76 - Page 77 - Page 78 - Page 79 - Page 80 - Page 81 - Page 82 - Page 83 - Page 84 - Page 85 - Page 86 - Page 87 - Page 88 - Page 89 - Page 90 - Page 91 - Page 92 - Page 93 - Page 94 - Page 95 - Page 96 - Page 97 - Page 98 - Page 99 - Page 100 - Page 101 - Page 102 - Page 103 - Page 104 - Page 105 - Page 106 - Page 107 - Page 108 - Page 109 - Page 110 - Page 111 - Page 112 - Flash version © UniFlip.com |
AND THOSe SeGMeNTS iN SNACKS ARe GROWiNG! CONSUMeRS ARe iNCReASiNG VARiOUS iNGReDieNTS iN THeiR DieTS
SlOW and STeady GrOWTh: fiBer and CalCiuM COnTinuinG TO riSe: WhOle GrainS and prOTein riSinG STarS: viTaMin d and OMeGa 3
SOURCE: HARTMAN GROUP RESEARCH JUNE 2013
VeGGieS ARe MOViNG FROM THe CeNTeR-OF-THe-PlATe TO SNACKS In the last year, vegetables other than corn or potatoes, are the primary ingredient in snack chips. The number of lentil-based salty snack launches grew by 150% in 2012. These products are typically positioned as healthier than regular corn and potato chips and are often sold as natural and gluten-free. Wider bean-based salty snack innovation has also increased in recent years, rising by 120% since 2010. Bean-based snacks inherently offer more fiber and protein than potato or corn chips, some brands have been keen to emphasize these traits. Fruit and vegetables are also increasingly being added to salty snack products by brands looking to tap into their health credentials. The most interesting developments are those including vegetables servings, while retaining the traditional appearance of corn crisps. This could allow parents to stealthily increase vegetable intake among their children. For example, Snikiddy Eat Your Vegetables Jalapeño Ranch Vegetable Chips are made with a unique blend of sweet potatoes, carrots and navy beans. The product claims to provide “one full serving of vegetables in every ounce.” To get more insights into the Snackification of America, or more information about the growing healthy snacks category, please contact your KeHE sales representative or reach out to me directly via email at beata.pabian@kehe.com
May-July 2014 OnTREnD
97
|